Sure, you can scroll through TikTok and find the latest dance craze or mouth-watering recipes, but you can also get in on the hottest beauty and fashion trends.
Fashion and beauty expert Makho Ndlovu stopped by for the third hour of TODAY to show us what’s really trending on TikTok, plus all the ways these hot finds get into the hype before they go. Some of these viral pics have crossed one million views so far.
Although Gen Z dictates some of the trends on the app (like the revival of Mom Jean), don’t be fooled — anyone can pull them off. From snakeskin booties to a beauty tool that can combat dry skin, Ndlovu has found everything you really want before fall.
Viral TikTok finds Amazon fashion
tanming flannel socket
The hut has arrived. A cross between a flannel shirt and a casual jacket, it’s one of fall’s hottest trends and it’s an easy layering piece that you can style with almost anything. Right now, the genre has 1.7 million views on TikTok (and counting).
Steve Madden Women’s Knicks Fashion Boots
These booties have garnered over 447,000 views on TikTok and are a must-have for any fall wardrobe. Since they come in many sizes and prints, it’s easy to find a pair that suits your style. From jeans to a dress, you can wear these chic shoes with anything, all season long.
Olchi Two-Piece Workout Set
Whether you love to workout or just love the feel of workout clothes, this set with over 1.5 million views on TikTok is bound to please. It has a ribbed texture that keeps everything in place as you go, and the tummy-control front panel and butt-lifting back are figure-flattering. You can mix and match pieces or sport the set and layer it with your favorite top and jacket.
Viral Tiktok Amazon Beauty Finds
Rerank Nano Facial Mister
The secret to the face on the go? Well, since this Mr. K has garnered over 56,000 views on TikTok, we can’t call it a secret, but people are loving it for its hydrating and skin-smoothing benefits.
Zaxop Silicone Hot Tools Mat
With over 300,000 views this nifty tool can be used as a silicone mat for your flat iron, curler, and any other hot styling tool in your cabinet. It also doubles as a silicone pouch, making it perfect for travel (and for keeping your bathroom counter damage-free).
Molizmee Large Claw Clips (Set of 6)
Just when you thought we left these in the 90s, TikTok is bringing them back. These banana clips are taking over TikTok in more than 350,000-viewed videos, and it’s not hard to see why the younger generation is loving them – all you have to do is throw your hair back and go.
More Viral TikTok Finds
Berigo Turtleneck Knit Sweater
In a video with over 54,000 likes, the sweater went viral after it was seen on a TikTok user’s page. It comes in a slew of fun colors and is easy to style with jeans or leggings and boots.
Sesame High-Vest Butt-Lifting Leggings
Do we even need to tell you that these leggings are everywhere? People are loving these “magical” leggings for their butt-lifting effect, and it seems that more than 46,000 five-star reviewers agree.
Revlon Oil-Absorbing Volcano Face Roller
If you have oily skin, keeping this little tool in your bag can make all the difference throughout the day. The #revlonoilroller hashtag has garnered over three million views and thousands of videos in which users are loving this roller’s matte results.
Nooni Marshmallow Whip Maker
The #marshmallowwhipmaker hashtag has garnered over a million views, and users are loving how it turns any liquid face wash into a luxurious foam. It only takes a few pumps to turn it into a whipped face wash you already have.
Briogeo Scalp Revival Scalp Massage
Scalp masseuses can make any shower feel like a spa day—and over a billion TikTok users crave luxury in the shower, as the #showertok hashtag will attest. This version from Briogeo has been praised for removing scalp buildup with a few circular movements.
For more stories like this, watch:
Subscribe to our Stuff We Love and One Great Finds newsletter, and download our TODAY app to discover deals, shopping tips, budget-friendly product recommendations and more!